Hiba is not an app.
It is infrastructure.
A digital base on top of which the country's entire halal export can be built. Not yet another delivery service with negative margin — but a layer that with every order grows smarter and more profitable.
19 million heads.
80% — untracked.
The third largest livestock count in the CIS. Most farms operate without digital bookkeeping, without a brand, without direct contact with whoever will eat their meat. We make them visible.
Every order makes the network smarter.
Every transaction sharpens the demand forecast, the margin, LTV/CAC. Every farmer who joins extends the catalogue. Every certificate locks in the standard.
Halal is a document,
not marketing.
A PDF with a number and a date is attached to every cut before the lot is published. No document — no lot in the catalogue. No “extended” or “premium” tiers. Only a fixed standard.
My Farm — not loyalty.
A story.
A user who raised their lamb won't leave for a competitor — because that competitor has neither their animal, nor their farmer, nor their six months. This is not a purchase. It is a relationship.
Trust — built on numbers, not on promises.
This is only the beginning.
By month 18 — public My Farm and a B2B API. By month 24 — agro-fintech and the export vector. By year 5 — the unicorn of CIS halal infrastructure.
“I am building Hiba not as yet another meat marketplace — but as the digital infrastructure of Kazakhstan's agriculture.”