−18 h
Farm
A certified farm 60–120 km out. The carcass is prepped for dispatch.
Ch. ISteppe
Meat with its own
name.
Two weeks ago your lamb was grazing 87 km from your kitchen. Hiba is the first direct line between farmer and city dweller in Kazakhstan.
A documentary
in nine chapters
Ch. IILand
Third in the CIS
by livestock.
First in silence.
19 million head of cattle, sheep and goats. 80 % of farms run with no digital books, no brand, no direct line to whoever will eat what they raise. Hiba makes them visible to the city for the first time.
19 M
head of livestock
0
middlemen
60 %
saved per carcass
Ch. IIIFarmer
«For twelve years I sold to wholesalers. In two days a buyer decided what price my family would live on.
With Hiba — I sell straight to people.»
Adilet, 54
Sary-Arka farm · 87 km from Almaty · third generation
Ch. IVStandard
Halal — a document,
not a slogan.
01
Certificate before listing
The document is uploaded before the meat photo. No document — no listing.
02
A farmer with a name
Farm name, region, feed — attached to every cut, like a social profile of the farm.
03
One screen, full chain
From order to doorstep — no courier chats, no unknown calls.
Ch. VRoute
From the steppe — to your table.
−2 h
Almaty
Refrigerated transport enters the city. The route to you is set.
00:00
Kitchen
Courier at the door. No chat, no call, no "where are you?"
Ch. VITable
In the end — it's dinner.
Beshbarmak on a wide platter. Fresh flatbread. Guests who don't ask “where's the meat from?” — because they know the farmer's name.
ch. VI · tablekazakhstan · 2026
Ch. VIIMy Farm
Pick a lamb.
Give it a name.
A virtual farm inside Hiba. You choose a real animal at a real farm and follow its growth via IoT sensors. After six months — meat to your door, or sale on the marketplace.
- Cycle
- 6 months
- From
- 3,000 ₸ / mo
- Animal
- lamb · calf
- At the end
- meat or sale
“Aidos” · lambday 47 / 180
Sary-Arka farm · 14.2 kg
Ch. VIIIWho it's for
Three stories. One ecosystem.
Ch. IXFinale
First order —
in ten minutes.
Free. No subscriptions. Delivery across Almaty and the suburbs — the day after you order.